An overview of PFS Financial Services When you put your trust in others to look after you, your family and your finances, you need complete confidence and total reassurance that they will provide competent, honest and valuable advice every step of the way. PFS Financial Services provide a service with integrity, designed to do exactly that, with personal attention and ongoing commitment for your added peace of mind. We are a firm of Independent Advisers, which means that we offer a range of services designed to meet the financial goals of our clients.  This means that our clients can be offered a bespoke service with our advice and product recommendations being more efficient and effective. We have a firm commitment to the independent sector and believe that this route will stand the test of time. To us, it is clear that by offering a whole of market choice, we can supply our clients with the very best unbiased financial advice. We are a business that is built on the foundation of providing a personal "hands on" approach. This exceptional attention to detail gives you the comfort, trust and confidence you would expect from someone dealing with your finances and your family's future. Understanding your needs, goals and individual concerns is the first and most important stage of our relationship. When we have spent time listening to you, you can expect to receive uncomplicated, sensible and unambiguous advice to suit your specific circumstances. We will always respond to your questions or queries in a friendly, personal and professional manner and want you to know that all our dealings with you are important and are prioritised accordingly. We will endeavour to provide the service you expect and quality of advice you deserve. Our objective is to help you achieve your objectives with a high degree of clarity and understanding. The aim is to provide financial advice that will endure into the future and assist in the realisation of your long term goals. You will always know our fees before you make a decision to proceed. We don't hide our costs and have a transparent charging structure, so you can be sure we are working efficiently for your benefit. In recognition of the way in which we work, East Sussex Trading Standards have approved and appointed PFS Financial Services as a member of their "Buy with Confidence" scheme. The scheme, set up by Trading Standards, supports and promotes trustworthy and reliable businesses.  We have undergone rigorous checks by Trading Standards to ensure we met their criteria for commitment to quality of service to all our clients, and good business practice.

To achieve our goals, we follow a code of ethics and conduct. As such, we commit to;   Ø     Give fair and proper consideration to your interests and requirements, and obtain relevant information necessary for this purpose. Ø     Avoid conflicts between our professional duties to customers, our personal interests and those of competing clients. Ø     Act with due skill, care and diligence at all times, whilst observing the limitations of our competence and authorisation. Ø     Conduct all dealings in an open, fair, honest and trustworthy manner through clear and understandable communications. Ø     Provide suitable and objective recommendations to our customers, accounting for all Laws and Regulations. Ø     Not provide or accept any money, gifts, loans or any other benefit or preferential treatment. As part of our commitment towards professionalism, we;   Ø     Give impartial and independent advice. Ø     Provide you with a clear record of the advice and rationale for recommendations made. Ø     Act on your behalf and not of a lender, product or service provider. Ø     Are assessed to be fit, proper and competent to undertake an advisory role. Ø     Are required to constantly increase knowledge and market awareness by undertaking professional development. Ø     Are open and transparent in all dealings with you. Ø     Have access to market leading technology to enable the provision of an efficient service. Ø     Give you access to information held on our systems that relates to you.